David Leslie, Marianna Sigala

International Cultural Tourism (eBook, ePUB)

• Format: ePub

Produktbeschreibung

International Cultural Tourism: management, implications and cases provides a comprehensive exploration of the management and marketing of cultural tourism attractions and resources in a global context. Written by a team of contributors from Australia, Hong Kong, UK, US, Canada, Portugal, South Africa and Finland, this text provides a thoroughly global insight into the issues and techniques involved in the successful management and marketing of cultural attractions. * An overview of the way in which cultural tourism resources and attractions are managed and marketed in a global context. * Analysis of the demand, profiles and motivation of tourists * International contributor team provide case studies from first-hand experience and research

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 288
• Erscheinungstermin: 11. August 2006
• Englisch
• ISBN-13: 9781136394294
• Artikelnr.: 38248038

Autorenporträt

Marianna Sigala, David Leslie

Inhaltsangabe

INTRODUCTION. Marianna Sigala and David Leslie
Part 1: Overview of Heritage and Cultural Tourism & Products
Chapter 1. Heritage and Cultural Tourism: A Marketing-Focused Approach.
Evangelos Christou
Chapter 2. The Marketing of Australian cultural tourist attractions: a case
study from Sydney. Ian McDonnell and Christine Burton
Chapter 3. Culture as a component of the hospitality product. Wil Munsters
and Daniela Freund de Klumbis
Chapter 4. Cultural tourism packages. The role of smart cards in the Alps.
Harald Pechlaner & Dagmar Abfalter
Part 2: Operations and Facilities Management
Chapter 5. Operational management of cultural and heritage sites. Harry
Coccossis
Chapter 6. Cultural tourism attractions and environmental performance.
David Leslie
Chapter 7. Cultural tourists in a cultural capital - Helsinki. Arvo
Peltonen
Chapter 8. Cultural Tourism in South Africa: a case study of cultural
villages from a developing country perspective. Dimitri Tassiopoulos and
Nancy Nuntsu
Part 3: Environmental management and sustainability
Chapter 9. Sustainability and Environmental Management. David Leslie
Chapter 10. Effective community involvement in the development and
sustainability of cultural tourism: an exploration in the case of New
Lanark. David Leslie
Chapter 11. Managing Stonehenge: the tourism impact and the impact on
tourism. Ian Baxter and Christopher Chippendale
Chapter 12. Templo Mayor: evolution and rediscovery. Sustaining Mexico's
Ancient Cultural Heritage. Adriana E. Estrada-González
Part 4: New Media and Technologies
Chapter 13. New Media and Technologies: Trends and Management Issues for
Cultural Tourism. Marianna Sigala
Chapter 14. In search of post-modern online authenticity: assessing the
quality of learning experiences at eternalegypt.org. Marianna Sigala
Chapter 15. Intelligent information interactions for cultural tourism
destinations. S. Christodoulakis. Stavros Christodoulakis, Fotis Kazasis,
George Anestis and Nektarios Moumoutzis
Chapter 16. Destination Information, Marketing and Management Systems and
sustainable heritage tourism development. Dorothea Papathanasiou-Zuhrt and
Odysseas Sakellaridis
CONCLUSION. Marianna Sigala and David Leslie

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INTRODUCTION. Marianna Sigala and David Leslie

Part 1: Overview of Heritage and Cultural Tourism & Products

Chapter 1. Heritage and Cultural Tourism: A Marketing-Focused Approach. Evangelos Christou

Chapter 2. The Marketing of Australian cultural tourist attractions: a case study from Sydney. Ian McDonnell and Christine Burton

Chapter 3. Culture as a component of the hospitality product. Wil Munsters and Daniela Freund de Klumbis

Chapter 4. Cultural tourism packages. The role of smart cards in the Alps. Harald Pechlaner & Dagmar Abfalter

Part 2: Operations and Facilities Management

Chapter 5. Operational management of cultural and heritage sites. Harry Coccossis

Chapter 6. Cultural tourism attractions and environmental performance. David Leslie

Chapter 7. Cultural tourists in a cultural capital - Helsinki. Arvo Peltonen

Chapter 8. Cultural Tourism in South Africa: a case study of cultural villages from a developing country perspective. Dimitri Tassiopoulos and Nancy Nuntsu

Part 3: Environmental management and sustainability

Chapter 9. Sustainability and Environmental Management. David Leslie

Chapter 10. Effective community involvement in the development and sustainability of cultural tourism: an exploration in the case of New Lanark. David Leslie

Chapter 11. Managing Stonehenge: the tourism impact and the impact on tourism. Ian Baxter and Christopher Chippendale

Chapter 12. Templo Mayor: evolution and rediscovery. Sustaining Mexico's Ancient Cultural Heritage. Adriana E. Estrada-González

Part 4: New Media and Technologies

Chapter 13. New Media and Technologies: Trends and Management Issues for Cultural Tourism. Marianna Sigala

Chapter 14. In search of post-modern online authenticity: assessing the quality of learning experiences at eternalegypt.org. Marianna Sigala

Chapter 15. Intelligent information interactions for cultural tourism destinations. S. Christodoulakis. Stavros Christodoulakis, Fotis Kazasis, George Anestis and Nektarios Moumoutzis

Chapter 16. Destination Information, Marketing and Management Systems and sustainable heritage tourism development. Dorothea Papathanasiou-Zuhrt and Odysseas Sakellaridis

CONCLUSION. Marianna Sigala and David Leslie

Rezensionen

"The impressive collection of authors demonstrates a truly international forum. ...the thematic approach to cultural tourism makes this book simple and straightforward. Covering a wide range of international destinations and placing theory next to practical examples allows for readers of all backgrounds to gain a better understanding of the role that cultural tourism plays in tourism development today.

The book well supports its desire to stimulate debate on the future of cultural tourism by discussing not only the current state of cultural icons in different societies, but the possible changing role that technology will have in the selling and commodification of these icons. Likewise, the book examines how technological advances are changing the way that heritage and culture fit into our worlds, a topic that is increasingly relevant, particularly in developing nations where the affects of such rapid change are so dramatically felt."
-Rebekka Goodmana, Department of Geography, University of Exeter, UK