Lidia Varbanova

International Entrepreneurship in the Arts (eBook, ePUB)

• Format: ePub

Produktbeschreibung

This book focuses on teaching students, artists, and arts managers specific strategies for expanding creative ventures that are already successful domestically to an international audience. Varbanova's accessible writing outlines a systematic theoretical framework that guides the reader from generating an innovative idea and starting up an international arts enterprise to its sustainable international growth.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 444
• Erscheinungstermin: 4. Oktober 2016
• Englisch
• ISBN-13: 9781317548997
• Artikelnr.: 46758687

Autorenporträt

Lidia Varbanova is a professor at McGill University, University of British Columbia, and Centennial College, Canada. Her previous book, Strategic Management in the Arts, was published by Routledge in 2012.

Inhaltsangabe

1. International Entrepreneurship in the Arts: Concepts 2. Innovations and
R&D in the Arts: International Dimensions 3. International Entry Modes in
the Arts 4. From Domestic Inception to International Growth 5. Managing an
International Arts Enterprise 6. International Issues in Arts
Entrepreneurship 7. Best Practice Case Studies