Investing in eHealth provides a principled approach to support health care managers, clinicians, and educators interested in complementing clinical services with interactive health communication systems (IHCSs).
David H. Gustafson, PhD, is a professor of Industrial Engineering and Preventive Medicine at the University of Wisconsin-Madison. He is also Director of the University's Center of Excellence in Cancer Communication Research and Director of the National Program Office for the National Improvement Network for Addiction Treatment.
Patricia Flatley Brennan, RN, PhD, is a Moehlman Bascom Professor for the School of Nursing and College of Engineering at the University of Wisconsin-Madison. She has also served as director of HeartCare and president of the American Medical Informatics Association.
Robert Hawkins, PhD, is a professor at the School of Journalism and Mass Communication at the University of Wisconsin-Madison.
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"This is the report of a project, funded by the Agency for Healthcare Research and Quality, on the planning and implementation of a specific Interactive Health Communication System (IHCS). ... The editors state that the audience includes clinical providers, healthcare administrators, healthcare informatics professionals, and students. However, the more focused audience includes those who are implementing such systems and the administrators trying to secure a budget and support for such projects." (Judith A. DePalma, Doody's Review Service, December, 2007)