Japanese Multinationals in China (eBook, ePUB)

Redaktion: Horn, Sierk A.; Cross, Adam R.

• Format: ePub

Produktbeschreibung

The book sheds light on the implications for European businesses and policy-makers of the consequences of deepening integration of these two economic powerhouses.

This book was published as a special issue of Asia Pacific Business Review.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 208
• Erscheinungstermin: 13. September 2013
• Englisch
• ISBN-13: 9781317996569
• Artikelnr.: 57101332

Autorenporträt

Sierk A. Horn is Senior Lecturer in Japanese Studies at the University of Leeds. Adam R. Cross is Senior Lecturer in International Business and Director of the Centre for Chinese Business and Development at the University of Leeds.

Inhaltsangabe

1. Introduction: Japanese management at a crossroads? The changing role of
China in the transformation of corporate Japan Sierk A. Horn and Adam R.
Cross 2. The rise of the Japanese multinational enterprise: then and now
P.J. Buckley 3. The evolution of Japanese investment in China: from toys to
textiles to business process outsourcing A. Delios, P.W. Beamish and X.
Zhao 4. The transformation of Japan Post into a global player T. Goydke 5.
Pre-clusterization in emerging markets: the Toyota group's entry process in
China F. Hatani 6. Product adoption and innovation diffusion: the case of
Japanese marketing to China Sierk A. Horn 7. Why Japanese multinationals
failed in the Chinese mobile phone market: a comparative study of new
product development in Japan and China T. Marukawa 8. The impact of
workgroup commitment on organizational citizenship behaviour, absenteeism
and turnover intention: the case of Germany and China J. Felfe and W.H. Yan
9. Competitiveness, localization and Japanese companies in China: realities
and alternate approaches H. Itagaki 10. The changing role of China in the
transformation of corporate Japan Adam R. Cross and Sierk A. Horn