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  • Format: ePub

This is a story about a dream and how to build a profitable business in an atmosphere of creativity, mutual respect and trust. The founder himself talks about how IKEA became the market leader, what management decisions helped it survive numerous crises and build an extremely efficient and unlike any other business model. Finally, this guide is for those who want to be entrepreneurial and successful on their own.

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Produktbeschreibung
This is a story about a dream and how to build a profitable business in an atmosphere of creativity, mutual respect and trust. The founder himself talks about how IKEA became the market leader, what management decisions helped it survive numerous crises and build an extremely efficient and unlike any other business model. Finally, this guide is for those who want to be entrepreneurial and successful on their own.

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