Elena N. Malyuga, Svetlana N. Orlova

eBook, PDF

Linguistic Pragmatics of Intercultural Professional and Business Communication (eBook, PDF)

Beschreibung

Offers unique insights on business communication as used in intercultural professional settings

Investigates how the efficiency of intercultural professional and business communication can be maximized by implementing f its inherent norms and rules

Contains theoretical analysis of business communication, theory of euphemy, and their applications in intercultural professional and business communication

Technische Details

• Geräte: PC
• ohne Kopierschutz
• Größe: 1.59MB

Barrierefreiheit

• Text-to-Speech

Produktdetails

• Verlag: Springer International Publishing
• Seitenzahl: 145
• Erscheinungstermin: 14. November 2017
• Englisch
• ISBN-13: 9783319687445
• Artikelnr.: 52939815

Rezensionen

"Linguistic Pragmatics of Intercultural Professional and Business Communication contributes to our understanding of IPBC. It enables the reader to understand the complex and dynamic nature of professional and business discourse in intercultural relations, and in particular, of the linguapragmatic aspects of IPBC. ... by obtaining ideas and insights from this volume, researchers can employ IPBC, as an investigative framework, to delve deeper into business discourse, exploring the patterns of business negotiations and implementation of euphemisms and jargonisations in economic discourse." (Fatemeh Mardian, Journal of Pragmatics, Vol. 174, 2021)