Abc Lukaszewski

Lukaszewski on Crisis Communication (eBook, ePUB)

What Your CEO Needs to Know About Reputation Risk and Crisis Management
Redaktion: Noakes-Fry, Abci

• Format: ePub

Produktbeschreibung

Masterwork on Crisis Communication and Reputation Risk Selected as One of "30 Best Business Books of 2013" Jim Lukaszewski -- nationally recognized PR expert, executive coach, often called America's Crisis Guru, and noted by Corporate Legal Times as one of "28 experts to call when all hell breaks loose" -- advises exactly what to do, what to say, when to say it, and when to do it, while the whole world is watching.The book is endorsed by the Business Continuity Institute. In this industry-defining book on crisis management and leadership recovery, Lukaszewski jump-starts the discussion by clearly differentiating a crisis from other business interruptions and introduces a concept rarely dealt with in crisis communication and operational response planning: managing the victim dimension of crisis. Delivered in his straight-talking style and backed with compelling case studies, Lukaszewski On Crisis Communication is your guide to preparing for a crisis and the explosive visibility that comes with it. Using case studies, examples and templates, he explains how to build a crisis management plan and how to put it into action in the real world of media scrutiny, social media, activists, and litigation. Lukaszewski distills four decades of experience into 10 chapters of field-tested how-to's, practical tools, tips, charts, checklists, forms, and templates and teaches you:How crises create victims;To avoid the toxicity of silence;To overcome the abusive, intrusive and coercive behavior of bloviators, bellyachers, back-bench bitchers, the media, activists and critics;To drive attorneys to settle instead of litigate;Apology is the atomic energy of empathy;Simple, sensible, sincere, constructive, positive techniques to reduce contention and to succeed!Chapter learning objectives; discussion questions; case studies; real-life examples; and glossary facilitate college and professional development classroom use.

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Produktdetails

• Verlag: Rothstein Publishing
• Seitenzahl: 422
• Erscheinungstermin: 3. April 2015
• Englisch
• ISBN-13: 9781931332811
• Artikelnr.: 48055420

Autorenporträt

James E. Lukaszewski , ABC, APR, Fellow PRSA, is a globally recognized master practitioner of the modern discipline of crisis communication, a field he helped pioneer and continues to shape. Lukaszewwski was recently named among the Top 100 Thought Leaders in Trustworthy Business Behavior for 2013 by Trust Across America. He is profiled in Living Legends of American Public Relations; listed in Corporate Legal Times as one of "28 Experts to Call When All Hell Breaks Loose"; and cited in PR Week as one of 22 "crunch-time counselors who should be on the speed dial in a crisis."

Penn State University invited Lukaszewski to speak as one of three panelists on the topic of "Integrity in Times of Crisis" during its Bronstein Lecture in Ethics and Public Relations in February 2013. In April 2014, he was recognized by the Minnesota Chapter of Public Relations Society of America with the Donald G. Padilla Distinguished Practitioner Award for his role as a PR educator, ethicist, and ambassador.

His latest book, Lukaszewski on Crisis Communication was selected by Soundview Executive Book Summaries as one of "30 Best Business Books of 2013" and was featured as a book summary, author interview, webinar, and video training course. Lukaszewski has spent four decades advising, coaching, and counseling the men and women who run very large corporations and organizations to get through and resolve extraordinary problems and critical high-profile circumstances. He counsels companies facing serious internal and external problems involving: activist counteraction; community conflict and grassroots campaigns; corporate relations failures; reputational threats; employee relationship building; ethics/integrity/ compliance; litigation visibility; Web-based attacks; and threats to corporate survival.His broad-based experience ranges from media-initiated investigations to product recalls and plant closings, from criminal litigation to takeovers. He is frequently retained by senior management to directly intervene and manage the resolution of corporate problems and bad news. The situations he helps resolve often involve conflict, controversy, community action, or activist opposition.Almost half of his practice involves civil and criminal litigation.Lukaszewski is a teacher, thinker, coach, and trusted advisor with the unique ability to help executives look at problems from a variety of sensible, constructive, principled perspectives. He teaches clients how to take highly focused, ethically appropriate action. He has personally counseled, coached, and guided thousands of executives in organizations large and small from many cultures representing government; the military and defense industry; the agriculture, banking, computer, financial, food processing, health care, insurance, paper, real estate development, and telecommunications industries; cooperatives; trade and professional associations; and non-profit agencies. As a coach to many CEOs, Lukaszewski frequently helps prepare spokespersons for crucial public appearances, local and network news interviews, including 20-20, 60 Minutes, Dateline NBC, and Nightline, and for financial analysts meetings, and legislative and congressional testimony.He also provides personal coaching for executives in trouble, or facing career-defining problems and succession issues. A prolific author, Lukaszewski has written hundreds of articles and monographs and six books, including the popular Why Should the Boss Listen to You? He is also a lecturer (corporate, college and university); trainer (his popular PRSA and IABC seminars/webinars have been attended by thousands); counselor; and public speaker.He is an editorial board member of most of the important journals and serial publications in the field of Public Relations. An accredited member of the International Association of Business Communicators (ABC) and the Public Relations Society of America (APR), Lukaszewski is also a member of the PRSA's College of Fellows (Fellow PRSA); Board of Ethics & Professional Standards; a member of ASIS International, where he serves on the Crisis Management and Business Continuity Council. He has lectured annually at the U.S. Marine Corp's East Coast Commander's Media Training Symposium since 1987. Lukaszewski received his BA in 1974 from Metropolitan State University in Minnesota.He is a former deputy commissioner of the Minnesota Department of Economic Development and assistant press secretary to former Minnesota Governor Wendell Anderson. He founded Minnesota-based Media Information Systems Corporation in 1978. Prior to founding The New York based Lukaszewski Group Inc. in 1989, he was senior vice president and director of Executive Communication Programs for Georgeson & Company and a partner with Chester Burger Company, both in New York City. In 2011, he joined St. Paul-based Risdall Public Relations as president of its Lukaszewski Group Division. Risdall is ranked as the third largest PR firm in Minnesota and 182 out of the top 250 U.S. local firms ranked by the Holmes report.