57,95 €
57,95 €
inkl. MwSt.
Sofort per Download lieferbar
payback
29 °P sammeln
57,95 €
57,95 €
inkl. MwSt.
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
29 °P sammeln
Als Download kaufen
57,95 €
inkl. MwSt.
Sofort per Download lieferbar
payback
29 °P sammeln
Jetzt verschenken
57,95 €
inkl. MwSt.
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
29 °P sammeln
  • Format: PDF

Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.

Produktbeschreibung
Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.
Autorenporträt
ROSSELLA GAMBETTI is Assistant Professor of Corporate and Marketing Communication at the Università Cattolica del Sacro Cuore in Milan, Italy.