Steven C. Wheelwright

Managing New Product and Process Development (eBook, ePUB)

Text Cases

• Format: ePub

Produktbeschreibung

Argues that a company's capability to conceive and design quality prototypes and bring a variety of products to market more quickly than its competitors is increasingly the focal point of competition. The authors present principles for developing speed and efficiency.

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Produktdetails

• Verlag: Simon + Schuster LLC
• Seitenzahl: 896
• Erscheinungstermin: 6. Juli 2010
• Englisch
• ISBN-13: 9781451602319
• Artikelnr.: 49183292

Autorenporträt

Steven C. Wheelwright Steven C. Wheelwright was the Class of 1949 Professor of Business Administration at the Harvard Business School. He is coauthor of Revolutionizing Product Development (Free Press, 1992) and Dynamic Manufacturing with Robert H. Hayes (Free Press, 1988).