Steve Jobs, Richard Branson, and Ben and Jerry may think they were the first guerrilla marketers, but Mao beat them to the punch years ago. Get ready for the lessons of success from the original "Chairman" of the board. Mao in the Boardroom is the new Little Red Book for a capitalist world.
"A curious amalgam of humor and business advice, Stricker's book should appeal to little guys thinking about going up against the big dogs." - Publishers Weekly

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Steve Jobs, Richard Branson, and Ben and Jerry may think they were the first guerrilla marketers, but Mao beat them to the punch years ago. Get ready for the lessons of success from the original "Chairman" of the board. Mao in the Boardroom is the new Little Red Book for a capitalist world.

"A curious amalgam of humor and business advice, Stricker's book should appeal to little guys thinking about going up against the big dogs." - Publishers Weekly

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Produktdetails

Produktdetails
Verlag: St. Martin's Publishing Group
Seitenzahl: 304
Erscheinungstermin: 28. Juni 2003
Englisch
ISBN-13: 9781429981262
Artikelnr.: 39950716

Produktdetails

Verlag: St. Martin's Publishing Group
Seitenzahl: 304
Erscheinungstermin: 28. Juni 2003
Englisch
ISBN-13: 9781429981262
Artikelnr.: 39950716

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Mao in the Boardroom (eBook, ePUB)

Mao in the Boardroom (eBook, ePUB)

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