Marketing and SMEs (eBook, PDF)

• Format: PDF

Produktbeschreibung

We want to thank each one of the authors of this e-book for their outstanding contribution to the interlink between the domains of SME and Marketing hoping that as we continue to move through a new decade, SMEs may continue to find their way in the business world by strengthening not only their position in the marketplace but also the discipline of marketing. By joining forces between SME and marketing theory we may better enable a more innovative understanding of both areas.

---

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Produktdetails

• Verlag: Emerald Group Publishing Limited
• Seitenzahl: 173
• Erscheinungstermin: 11. Mai 2012
• Englisch
• ISBN-13: 9781780528359
• Artikelnr.: 38446525