William H Lesser

Marketing Livestock and Meat (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Marketing Livestock and Meat is a concise and convenient compendium of diverse information. It provides functionaries in the system with an overall concept of how the market functions as a whole to promote better skills and strategies for marketing red meats. This practical book introduces the reader to a range of issues of the livestock marketing system and looks ahead to such future issues as biotechnology, human health, and food safety. Considerable interest is given to international trade, an increasingly important sector in the market. All persons connected to the marketing of meat and livestockundergraduate students in North America, foreign students interested in exporting meat to the U. S., and most segments of the livestock sector, including supply and processing firms and retailerswill benefit from this important book.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 504
• Erscheinungstermin: 6. Februar 2018
• Englisch
• ISBN-13: 9781351433549
• Artikelnr.: 52477191

Autorenporträt

Lesser, William H

Inhaltsangabe

ContentsPart I: Background Material Introduction
Economic Concepts
Part II: Economics of the Demand and Supply for Red Meats
Historical Overview
World Livestock and Meat Production
Trade in Livestock and Meat Products
World Consumption of Red Meats
Prices
Livestock Cycles
Part III: Understanding Livestock Marketing
Functionaries in the System
Market News--Sources and Ideas
Regulation of Livestock Marketing
Grades and Grading
Marketing Alternatives
Controlling Price Risk Through Futures Markets
Part IV: Understanding Meat Marketing
Meat Packing
Processing and Distribution
Retailing
Away-From-Home Consumption
A View to the Future
Indexes