Norton Paley

Mastering the Rules of Competitive Strategy (eBook, ePUB)

A Resource Guide for Managers

• Format: ePub

Produktbeschreibung

Organized to blend selected historical lessons with modern business practice, this book provides a solid platform for understanding, developing, and applying competitive business strategies. The book defines nine irrefutable strategy rules and backs them up with actual case examples, quick-tip guidelines, and applications. It guides readers through strategic thinking processes and demonstrates how to apply them when fighting today's competitive battles. A Strategy Diagnostic Tool at the end of each chapter offers a reliable performance measure. The text supplies an easy-to-read summary of key elements of each strategy rule, and the appendix includes a format for developing a personalized Strategic Business Plan.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Erscheinungstermin: 20. Dezember 2007
• Englisch
• ISBN-13: 9781040082713
• Artikelnr.: 70001880