Measurable Journalism (eBook, PDF)

Digital Platforms, News Metrics and the Quantified Audience
Redaktion: Carlson, Matt

• Format: PDF

Produktbeschreibung

This book explores ways in which the increasingly measurable news audience has impacted journalism practice, in an era when digital platforms provide real-time, individualizable, quantitative data about audience consumption. It was originally published as a special issue of Digital Journalism.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Seitenzahl: 168
• Erscheinungstermin: 29. Juni 2020
• Englisch
• ISBN-13: 9781000705799
• Artikelnr.: 59632825

Autorenporträt

Matt Carlson is Associate Professor in the Hubbard School of Journalism and Mass Communication at the University of Minnesota, USA. His most recent book is Journalistic Authority: Legitimating News in the Digital Era (2017). He is the author of over 50 journal articles and book chapters.

Inhaltsangabe

Introduction: Confronting Measurable Journalism 1. Quantified Audiences in News Production: A synthesis and research agenda 2. The Audience-Oriented Editor: Making sense of the audience in the newsroom 3. Selecting Metrics, Reflecting Norms: How journalists in local newsrooms define, measure, and discuss impact 4. Dimensional Field Theory: The adoption of audience metrics in the journalistic field and cross-field influences 5. Boundary Work, Interloper Media, and Analytics in Newsrooms: An analysis of the roles of web analytics companies in news production 6. Analytics-Driven Journalism? Editorial Metrics and the Reconfiguration of Online News Production Practices in African Newsrooms 7. Engineering Consent: How the design and marketing of newsroom analytics tools rationalize journalists' labor 8. The Elusive Engagement Metric