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Using personal experience and reasoned scholarship, Orlik incorporates the fundamentals of traditional media criticism into an accessible approach to dealing with new and emerging media. David Byland, Editor, Journal of Media Education
Orlik shows media consumers as well as media practitioners (and wannabes) how to evaluate the ever-changing media industries and their products through various approaches, especially "composite criticism." Such assessment provides comprehensive, effective, and meaningful critiques - both positive and negative - that contribute to media literacy in the 21st century. Louise Benjamin, Professor, Associate Dean for Academic Affairs, College of Arts and Sciences, Kansas State University