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Media Literacies: A Critical Introduction traces the history of media literacy and grapples with the fresh challenges posed by the convergent media of the 21st century. The book provides a much-needed guide to what it means to be literate in today's media-saturated environment. * Updates traditional models of media literacy by examining how digital media is utilized in today's convergent culture * Explores the history and emergence of media education, the digitally mediated lives of today's youth, digital literacy, and critical citizenship * Complete with sidebar commentary written by leading…mehr
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- Produktdetails
- Verlag: John Wiley & Sons
- Seitenzahl: 248
- Erscheinungstermin: 28. November 2011
- Englisch
- ISBN-13: 9781444344134
- Artikelnr.: 38308412
- Verlag: John Wiley & Sons
- Seitenzahl: 248
- Erscheinungstermin: 28. November 2011
- Englisch
- ISBN-13: 9781444344134
- Artikelnr.: 38308412
- Herstellerkennzeichnung Die Herstellerinformationen sind derzeit nicht verfügbar.
1 What is Media Literacy? 1
Media Literacy 2.000 4
Natives and Aliens 7
Media Education has a History to Draw On 9
Media Education in the Twenty-First Century 12
2 Children's Media Lives 17
Researching Young People in Mediated Environments 19
Getting Older Faster, Staying Younger Longer 20
Life Inside a Media Wonderland 23
Inequities and Parents' Worries about Media Use 25
Media Concentration and the Big Four 28
Creating Cradle-to-Grave Consumers 30
Conclusion 33
3 Media as Public Pedagogy 35
Media as Threat 37
Media as a Form of Public Pedagogy 39
New Learning Horizons 41
Debating Dangerous Screens 43
The Merits of Television for Education 46
Children's Learning Television 48
SIDEBAR: An Inconvenient Truth as public pedagogy 50
Public Service Announcements, Entertainment Education, and Culture Jamming
53
Bricolage 58
SIDEBAR: Pre-teen girls and popular music 60
4 Media Literacy 101 63
A Demand for New Heuristics 65
Cultural Life 67
Production 68
SIDEBAR: Moral makeovers: Reality television and the good citizen 69
Text 76
Audience 84
SIDEBAR: Children's media encounters in contemporary India: Leisure and
learning 88
Cultural Life 92
SIDEBAR: The Simpsons: Not such a dumb show after all! 95
5 Media Production and Youth Agency 100
What Creative Work Adds to Media Education: Production as Praxis 101
SIDEBAR: Youth cultural production and creative economies 102
SIDEBAR: Assessing learning from practical media production at an
introductory level: The role of writing 106
What does Production Mean? 110
How is Production a Form of Agency? 112
SIDEBAR: Youth as knowledge producers in community-based video in the age
of AIDS 119
SIDEBAR: Youth Radio 126
6 Literacies: New and Digital 137
What does it Mean to be 'Literate' Today? 137
Expanded Literacies 139
New Literacies and New Ways of Thinking and Doing 141
Digital Literacies and 'Top-Down' Approaches 144
The Role of Learning Environments in Relation to Digital Literacies 146
7 Media Literacy 2.0: Contemporary Media Practices and Expanded Literacies
151
Media Literacy 2.0: The Seven Cs of Contemporary Youth Media Practices 153
SIDEBAR: Learning in Second Life 156
SIDEBAR: Immersive advertising and children's game spaces 164
SIDEBAR: Rethinking media literacy through video game play 175
SIDEBAR: Understanding remix and digital mashup 180
SIDEBAR: YAHAnet: Youth, the Arts, HIV and AIDS network 184
Conclusion 190
8 Critical Citizenship and Media Literacy Futures 191
Thinking, Judging, and Critical Citizenship 195
Last Words 200
References 203
Index 217
1 What is Media Literacy? 1
Media Literacy 2.000 4
Natives and Aliens 7
Media Education has a History to Draw On 9
Media Education in the Twenty-First Century 12
2 Children's Media Lives 17
Researching Young People in Mediated Environments 19
Getting Older Faster, Staying Younger Longer 20
Life Inside a Media Wonderland 23
Inequities and Parents' Worries about Media Use 25
Media Concentration and the Big Four 28
Creating Cradle-to-Grave Consumers 30
Conclusion 33
3 Media as Public Pedagogy 35
Media as Threat 37
Media as a Form of Public Pedagogy 39
New Learning Horizons 41
Debating Dangerous Screens 43
The Merits of Television for Education 46
Children's Learning Television 48
SIDEBAR: An Inconvenient Truth as public pedagogy 50
Public Service Announcements, Entertainment Education, and Culture Jamming
53
Bricolage 58
SIDEBAR: Pre-teen girls and popular music 60
4 Media Literacy 101 63
A Demand for New Heuristics 65
Cultural Life 67
Production 68
SIDEBAR: Moral makeovers: Reality television and the good citizen 69
Text 76
Audience 84
SIDEBAR: Children's media encounters in contemporary India: Leisure and
learning 88
Cultural Life 92
SIDEBAR: The Simpsons: Not such a dumb show after all! 95
5 Media Production and Youth Agency 100
What Creative Work Adds to Media Education: Production as Praxis 101
SIDEBAR: Youth cultural production and creative economies 102
SIDEBAR: Assessing learning from practical media production at an
introductory level: The role of writing 106
What does Production Mean? 110
How is Production a Form of Agency? 112
SIDEBAR: Youth as knowledge producers in community-based video in the age
of AIDS 119
SIDEBAR: Youth Radio 126
6 Literacies: New and Digital 137
What does it Mean to be 'Literate' Today? 137
Expanded Literacies 139
New Literacies and New Ways of Thinking and Doing 141
Digital Literacies and 'Top-Down' Approaches 144
The Role of Learning Environments in Relation to Digital Literacies 146
7 Media Literacy 2.0: Contemporary Media Practices and Expanded Literacies
151
Media Literacy 2.0: The Seven Cs of Contemporary Youth Media Practices 153
SIDEBAR: Learning in Second Life 156
SIDEBAR: Immersive advertising and children's game spaces 164
SIDEBAR: Rethinking media literacy through video game play 175
SIDEBAR: Understanding remix and digital mashup 180
SIDEBAR: YAHAnet: Youth, the Arts, HIV and AIDS network 184
Conclusion 190
8 Critical Citizenship and Media Literacy Futures 191
Thinking, Judging, and Critical Citizenship 195
Last Words 200
References 203
Index 217