John Fiske, Black Hawk Hancock

Media Matters (eBook, PDF)

Race & Gender in U.S. Politics

• Format: PDF

Produktbeschreibung

Now, more than 20 years since its initial release, John Fiske's classic text Media Matters remains both timely and insightful as an empirically rich examination of how the fierce battle over cultural meaning is negotiated in American popular culture.

A new introductory essay by former Fiske student Black Hawk Hancock entitled 'Learning How to Fiske: Theorizing Cultural Literacy, Counter-History, and the Politics of Media Events in the 21st Century' explains the theoretical and methodological tools with which Fiske approaches cultural analysis, highlighting the lessons today's students can continue to draw upon in order to understand society today.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 362
• Erscheinungstermin: 5. Februar 2016
• Englisch
• ISBN-13: 9781317498537
• Artikelnr.: 44773366

Autorenporträt

John Fiske is Professor Emeritus in the Department of Communication Arts at the University of Wisconsin-Madison, USA.



Black Hawk Hancock is an Associate Professor of Sociology at DePaul University, USA.

Inhaltsangabe

Learning How to Fiske: Theorizing Power, Knowledge, and Bodies in the 21st
Century
Black Hawk Hancock
Introduction
Chapter One Murphy Brown, Dan Quayle, and the Family Row of the Year
Chapter Two Hearing Anita Hill (and Viewing Bill Cosby)
Chapter Three Los Angeles: A Tale of Three Videos
Chapter Five Technostruggles
Epilogue
Notes
Selected Bibliography
Appendix: The John Fiske Reading List