Craig Batty, Sandra Cain

Media Writing (eBook, ePUB)

A Practical Introduction

• Format: ePub

Produktbeschreibung

Now updated in a second edition, this highly accessible and practical guide to media writing brings together a range of different professional contexts, enabling students to develop a solid understanding of the practices that will enable them to excel in any media writing field today. In chapters spanning print, online and broadcast news, magazines, public relations, advertising and screenwriting, Batty and Cain outline the key theories, concepts and tools for writing in each context, exploring their distinctive styles and practices and also identifying their shared ideas and principles. Packed with exercises, case studies and career guidance, this lively resource encourages students to engage with each form and hone transferable skills.

This insightful text is essential reading for students of journalism, creative writing, media studies and communication studies.

Produktdetails

• Verlag: Bloomsbury UK eBooks
• Seitenzahl: 296
• Erscheinungstermin: 5. Februar 2016
• Englisch
• ISBN-13: 9781350306554
• Artikelnr.: 62722377

Autorenporträt

Professor Craig Batty is Head of Creative Writing at the University of Technology Sydney, Australia.