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  • Format: ePub

In Modern Dealership: A Blueprint for the Dealership of Tomorrow, readers are invited on a groundbreaking journey into the heart of automotive retail innovation. This book dissects the traditional dealership model and rebuilds it for the digital era, combining visionary leadership, digital dexterity, and customer-centric strategies to forge the path forward in a competitive landscape.
From the seamless integration of online and offline experiences to the cultivation of transparency and trust in every customer interaction, each chapter of the book is a deep dive into the essential components
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Produktbeschreibung
In Modern Dealership: A Blueprint for the Dealership of Tomorrow, readers are invited on a groundbreaking journey into the heart of automotive retail innovation. This book dissects the traditional dealership model and rebuilds it for the digital era, combining visionary leadership, digital dexterity, and customer-centric strategies to forge the path forward in a competitive landscape.

From the seamless integration of online and offline experiences to the cultivation of transparency and trust in every customer interaction, each chapter of the book is a deep dive into the essential components that define a modern dealership. The book outlines actionable strategies for implementing advanced technologies, enhancing operational efficiency, and driving continuous improvement through leadership and cultural change.

Authored from a fresh perspective that challenges the status quo, Modern Dealership serves as a crucial manifesto for dealers ready to embrace change, innovate relentlessly, and lead their businesses with foresight and adaptability. It's an indispensable resource for transforming traditional dealerships into dynamic, resilient entities that are prepared to thrive in the future of automotive retail.

Whether you're an industry veteran seeking to modernize your operations or a newcomer aiming to make a mark, this book provides the insights and tools necessary to navigate the evolving automotive landscape and lead a dealership that is not only successful today but also sustainable and relevant in the years to come.


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Autorenporträt
Paris Song is a thinker, strategist, writer, automotive enthusiast, coffee addict, and die-hard Formula One fan. Her work across multiple disciplines offers her perspective and experience as an insightful businesswoman and a brilliant mind. Paris was a salesperson, a sales manager, and a general sales manager, and earned the nickname Audigirl in various forums while promoting Audi's first electric vehicle, the e-tron. Paris lives in Northern California, where one can find her blazing down I-880 in her Audi e-tron GT or San Marino Blue M4.