Andy Bull

Multimedia Journalism (eBook, PDF)

A Practical Guide

• Format: PDF

Produktbeschreibung

Multimedia Journalism: A Practical Guide, Second edition builds on the first edition's expert guidance on working across multiple media platforms, and continues to explore getting started, building proficiency and professional standards in mutlimedia journalism.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 532
• Erscheinungstermin: 5. Oktober 2015
• Englisch
• ISBN-13: 9781317646105
• Artikelnr.: 43977271

Autorenporträt

Andy Bull has been a journalist for over 30 years, working in senior positions on The Times, AOL, The Independent, Conde Nast and The Mail on Sunday, among others. He is also the author of Brand Journalism (Routledge, 2013).

Inhaltsangabe

Guided tour Introduction: Equipping you for the fourth revolution in
journalism How to use this book in conjunction with the online version
Part A: Getting started 1. Essentials of writing a news story 2. Creating a
publishing platform 3. Getting started with social media Social media 4.
Audio and podcasting 5. Still pictures and video Part B: Building
proficiency 6. Live blogging and curation 7. Developing your abilities as a
reporter and interviewer 8. Building proficiency with Wordpress 9. Social
and community journalism 10. Email bulletins and creating your own RSS feed
with Yahoo Pipes 11. Stills, audio and audio-visual packages 12. Video 13.
Data journalism 14. Building a personal brand, and developing a specialism
Part C: Professional Standards 15. Features and in-depth packages 16.
Advanced online research, search engine optimisation, analytics,
sub-editing, and proof reading 17. Multi-platform publishing and developing
your skills as an editor 18. Advanced multimedia storytelling 19. Long-form
video journalism, audio and video news bulletins and magazine programmes
20. The future