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Multinational Retailers and Consumers in China (eBook, PDF) - Gamble, J.
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This book investigates the transfer of parent country organizational practices by the retailers to their Chinese subsidiaries, providing insights into employment relations in multinational retail firms and changing labour-management systems in China, as well as their impact on consumer culture.

Produktbeschreibung
This book investigates the transfer of parent country organizational practices by the retailers to their Chinese subsidiaries, providing insights into employment relations in multinational retail firms and changing labour-management systems in China, as well as their impact on consumer culture.
Autorenporträt
QIHAI HUANG is a Senior Lecturer at Lancaster University Management School, UK.
Rezensionen
"Existing reasearch tends to focus on the manufactiuring sector more than any other, and this is especially true in the case of emerging economies. This book by Gamble makes a significant effort to fill this gap with the strengths of both unique method and new findings" - Social Science Japan Journal