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Discusses effect of IT and digital transformation tools on supply chains. Covers technologies like big data, robotics, artificial intelligence (AI), machine learning (ML), blockchain, and the Internet of Things (IoT). Explains IT and SCM impact in different types of markets, covering their importance, methods, and requirements.

Produktbeschreibung
Discusses effect of IT and digital transformation tools on supply chains. Covers technologies like big data, robotics, artificial intelligence (AI), machine learning (ML), blockchain, and the Internet of Things (IoT). Explains IT and SCM impact in different types of markets, covering their importance, methods, and requirements.


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Autorenporträt
Mohammed Majeed, PhD, is a Senior Lecturer at Tamale Technical University, Tamale, Ghana, where he is Head of the Marketing Department. His current research interests include digital marketing, value co-creation, brand/branding, and social media in service organizations. Dr. Majeed has published book chapters with reputed publishers such as Emerald, Taylor & Francis, Asia-Pacific Management Accounting Association, Springer, and Palgrave McMillan. Dr. Majeed holds various degrees including a Doctor of Business Administration (DBA), Certified Business Analyst and Consultant (ICBAC), and MPhil and MBA degrees in Marketing.