The 2016 elections called into question the accuracy of public opinion polling while tapping into new streams of public opinion more widely. The third edition of this well-established text addresses these questions and adds new perspectives-including emphases on race, gender and new media-to its authoritative line-up, looking ahead to 2020.
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Praise for Prior Editions:
"Berinsky has brought together a world-class group of scholars working on cutting edge puzzles in the causes and consequences of public opinion. The book is an excellent resource for students, containing foundational insights about measurement and research design, electoral dynamics, and campaign media strategy. The largest contribution of this volume, however, may be the treasure trove of ideas for future research on the impact of group attitudes and identities in structuring our politics."
-- Nicholas A. Valentino, University of Michigan
"Berinsky's masterful structuring of the book will allow it to be used as either a main text or a supplementary reader in a wide variety of courses. With just the right mix of analytical depth and topical breadth, this text will provide a solid grounding in six decades of public opinion research while also engaging and exciting students with its timely essays on pioneering new developments in the field."
-- Matthew Jacobsmeier, West Virginia University
"In the latest edition of Berinsky's New Directions in Public Opinion, leading scholars of public opinion have written engaging chapters that survey recent research. Berinsky's volume continues to be the best overview of the topic, perfect for students who want to learn about new developments."
-- Gabriel Lenz, University of California-Berkeley
"Berinsky has brought together a world-class group of scholars working on cutting edge puzzles in the causes and consequences of public opinion. The book is an excellent resource for students, containing foundational insights about measurement and research design, electoral dynamics, and campaign media strategy. The largest contribution of this volume, however, may be the treasure trove of ideas for future research on the impact of group attitudes and identities in structuring our politics."
-- Nicholas A. Valentino, University of Michigan
"Berinsky's masterful structuring of the book will allow it to be used as either a main text or a supplementary reader in a wide variety of courses. With just the right mix of analytical depth and topical breadth, this text will provide a solid grounding in six decades of public opinion research while also engaging and exciting students with its timely essays on pioneering new developments in the field."
-- Matthew Jacobsmeier, West Virginia University
"In the latest edition of Berinsky's New Directions in Public Opinion, leading scholars of public opinion have written engaging chapters that survey recent research. Berinsky's volume continues to be the best overview of the topic, perfect for students who want to learn about new developments."
-- Gabriel Lenz, University of California-Berkeley