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  • Format: ePub

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.
When and why to outsource--and how to manage Asian outsourcing relationships to maximize profits and minimize risks.
You no longer need to be Sony with your own design staff and factories to build world-class products. Where making sophisticated electronic consumer products once was the privileged domain of a few, now virtually anyone can play. The advantage is now to the swift and creative, not the big. But to get that advantage, you must go to Asia....…mehr

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Produktbeschreibung
This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.

When and why to outsource--and how to manage Asian outsourcing relationships to maximize profits and minimize risks.

You no longer need to be Sony with your own design staff and factories to build world-class products. Where making sophisticated electronic consumer products once was the privileged domain of a few, now virtually anyone can play. The advantage is now to the swift and creative, not the big. But to get that advantage, you must go to Asia....


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Autorenporträt
Phil Baker has been developing consumer and computer products for forty years for companies of all sizes. The scores of products Baker has been instrumental in developing include Polaroid's SX-70 camera, Apple's PowerBook notebook computers, Seiko printers, PDAs, and the Stowaway folding keyboard, one of the most successful PDA accessories of all time. Baker pioneered the use of Asian partners to develop and manufacture consumer products, initiating Apple's first design activities in Taiwan and Seiko's first in Hong Kong. He holds 30 patents and continues to develop products from his San Diego office. A recipient of the Ernst & Young Entrepreneur of the Year award, he writes a weekly technology column for the San Diego Transcript and does a monthly technology radio show. He holds a BS from Worcester Polytechnic Institute, a Masters degree from Yale, and an MBA from Northeastern.