Political Communications (eBook, PDF)

Why Labour Won the General Election of 1997
Redaktion: Bartle, John; Gosschalk, Brian; Crewe, Ivor

• Format: PDF

Produktbeschreibung

The dialogue conducted via the press, television, advertising and the opinion polls beween politicians and the people in the 1997 campaign and its run-up is analyzed in this work.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 288
• Erscheinungstermin: 12. November 2012
• Englisch
• ISBN-13: 9781136324376
• Artikelnr.: 38262494

Autorenporträt

John Bartle, Ivor Crewe, Brian Gosschalk

Inhaltsangabe

Part 1 Party strategies: why Labour won; Philip Gould; why the Conservatives lost
Daniel Finkelstein; Sausages or Policemen? the role of the Liberal Democrats in the 1997 general election campaign
Richard Holme and Alison Holmes; the role of Labour's advertising in the 1997 general election
Chris Powell; the Conservative Party's advertising strategy
Steve Hilton. Part 2 Campaigning and opinion polls: the media and the polls - pundits
polls and prognostications in British general elections
Robert M. Worcester; constituency campaigning in the 1997 general election - party effort and electoral effort
David Denver and Gordon Hands; the first Internet election? UK political parties and campaigning in cyberspace
Stephen Ward and Rachel Gibson; swingers
clingers
waverers
quaverers - the tabloid press in the 1997 general election
David McKie; leaders and leading articles - characterization of John Major and Tony Blair in the editorials of the national daily press
Colin Seymour-Ure. Part 4 The campaign on television: too much of a good thing? television in the 1997 election campaign
Peter Goddard et al; change in the air - campaign journalism at the BBC
1997
Jay G. Blumler and Michael Gurevitch; television and the 1997 election campaign - a view from Sky News
Adam Boulton; the debate that never happened - television and the party leaders
1997
Richard Tait. Part 5 The regulation of television in elections: debate on Section 93 of the Representation of the People Act in favour - the case for the society for the prevention of cruelty to candidates
Austin Mitchell; debate on Section 93 of the Representation of the People Act the case against - scrap it
Ivor Gaber; regulations
the media and the 1997 general election - the ITC perspective
Stephen Perkins; legal constraints
real and imagined
Colin Munro.