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  • Format: ePub

This book analyzes the intersections of celebrity, self-branding, and "mommy" culture, examining how images of celebrity moms playing versions of themselves on reality television, social media, gossip sites, and self-branded retail outlets negotiate the complex demands of postfeminism and the current fashion for heroic, labor intensive parenting.

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Produktbeschreibung
This book analyzes the intersections of celebrity, self-branding, and "mommy" culture, examining how images of celebrity moms playing versions of themselves on reality television, social media, gossip sites, and self-branded retail outlets negotiate the complex demands of postfeminism and the current fashion for heroic, labor intensive parenting.


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Autorenporträt
Jorie Lagerwey is a lecturer in television studies at University College Dublin, Ireland. Her research interests include gender, celebrity, genre, and religion on television and other digital media. Her work has appeared in Cinema Journal, Studies in Popular Culture, Spectator, Flowtv.org and elsewhere.