In the early stages of my startup, I tried not to bring on any financial associates because I wanted to hold all the shares in my companies. My friends and I worked hard to keep our companies afloat solely on the amount of cash they generated. For our first company, Student magazine, we did everything we could to sell front-page ads to pay the bills, and when we started Virgin Records, we put out leaflets inviting people to join us. record buyers.
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