Principles of Retailing (eBook, ePUB) - Varley, Rosemary; Rafiq, Mohammed
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  • Format: ePub

Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.

  • Geräte: eReader
  • mit Kopierschutz
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  • Größe: 3.18MB
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Produktbeschreibung
Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.
Autorenporträt
Rosemary Varley, now semi-retired, works as an Associate Lecturer at the Fashion Business School at London College of Fashion (LCF), University of the Arts London, where previously she was Subject Director for Marketing and Retail, and Fashion Business Research Coordinator.