2,99 €
2,99 €
inkl. MwSt.
Sofort per Download lieferbar
payback
1 °P sammeln
2,99 €
2,99 €
inkl. MwSt.
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
1 °P sammeln
Als Download kaufen
2,99 €
inkl. MwSt.
Sofort per Download lieferbar
payback
1 °P sammeln
Jetzt verschenken
2,99 €
inkl. MwSt.
Sofort per Download lieferbar

Alle Infos zum eBook verschenken
payback
1 °P sammeln
  • Format: ePub

Behavioral economics may be losing its way by basing its analyses essentially on consumers and individuals alone, even though the results are also used to guide producers and other organizations.
Producer and Organizational Decision-Making do not always share the same shortcomings as those of consumers and other individuals, according to Hugh Schwartz.
Consider the achievements of entrepreneurs like Steve Jobs, Elon Musk and Jeff Bezos, whose behavior seems to have been quite contrary to the findings of behavioral economics.
Schwartz argues that we need to examine the behavior of
…mehr

  • Geräte: eReader
  • mit Kopierschutz
  • eBook Hilfe
  • Größe: 0.21MB
Produktbeschreibung
Behavioral economics may be losing its way by basing its analyses essentially on consumers and individuals alone, even though the results are also used to guide producers and other organizations.

Producer and Organizational Decision-Making do not always share the same shortcomings as those of consumers and other individuals, according to Hugh Schwartz.

Consider the achievements of entrepreneurs like Steve Jobs, Elon Musk and Jeff Bezos, whose behavior seems to have been quite contrary to the findings of behavioral economics.

Schwartz argues that we need to examine the behavior of organizations--producers, non-profits and government entities--if we are to understand decisions of society as contexts vary and the size of organizations and their relative importance change.

Join the author as he offers a history, analysis and critique of behavioral economics and some advice, perhaps controversial, on how to revitalize the field.


Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, D ausgeliefert werden.

Autorenporträt
Hugh Schwartz earned a Ph.D. in economics from Yale University. He has taught, served in an international organization and consulted. He also has written many articles and has written or edited half a dozen books. Most of his recent publications deal with behavioral economics. Schwartz lives in Alexandria, Virginia.