Derek Roylance

Purchasing Performance (eBook, ePUB)

Measuring, Marketing and Selling the Purchasing Function

• Format: ePub

Produktbeschreibung

If the only measure of your organization's purchasing performance is forcing down prices from suppliers then not only is your purchasing team failing to add value, they may also be damaging your supply chain and the medium to long-term competitiveness of your organization. Derek Roylance's Purchasing Performance provides practical methods for measuring purchasing performance and then communicating effectively - to the whole organization - the contribution the function can make to increase competitive advantage, profitability and all-round efficiency.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 192
• Erscheinungstermin: 8. April 2016
• Englisch
• ISBN-13: 9781317073147
• Artikelnr.: 44876731

Autorenporträt

Derek Roylance has had a wide range of experience of quality and purchasing related responsibilities with companies such as Reader's Digest before becoming Group Purchasing Manager of Abbey National. At that time Derek formed, and was an early Chairman of, the Financial Services Purchasing Forum, which is now affiliated to CIPS as a special interest group. He has also been a guest speaker at UK and international purchasing conferences. He started his own business, Horizon Associates, in 1995 offering procurement consultancy, training and recruitment. (www.purchasing-consultants.co.uk)

Inhaltsangabe

Chapter 1 Introduction
Chapter 2 The Management Role
Chapter 3 The Profit and Loss Measurement System
Chapter 4 Measuring and Improving Buyer Performance
Chapter 5 Measuring Supplier Performance
Chapter 6 Marketing Theory
Chapter 7 Presentation and Selling Skills
Chapter 8 The Practical Application of Marketing and Sales Theory
Chapter 9 Marketing Research Questionnaire - Sample Questions
Chapter 10 Reverse Marketing
Chapter 11 Body Language (Non-Verbal Communication)
Chapter 12 Technology Comes to Our Aid
Chapter 13 Ethics
Chapter 14 Conclusions