Alan Barlow

Purpose Delivered (eBook, PDF)

Bigger Benefits for Society and Bigger Profits for Business - A CEO's Experience

• Format: PDF

Produktbeschreibung

Going beyond the why and what of purpose-led business, this book sets out an innovative business model of how to lead and operate a company to deliver its purpose.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 134
• Erscheinungstermin: 30. Mai 2021
• Englisch
• ISBN-13: 9781000388800
• Artikelnr.: 61849270

Autorenporträt

Alan Barlow, formerly CEO, multinational chemical engineering group; Director, FTSE 100/NYSE listed energy group; and Partner, PricewaterhouseCoopers. He has over 25 years' P&L experience encompassing Europe, the Americas, Asia Pacific, the Middle East and India.

Inhaltsangabe

1. THE CHALLENGE: Responding to the increasing disconnect between business and society
2. THE 'WHY'?: The need to redefine the nature and purpose of a company
3. THE 'WHAT'?: A paradigm shift from the primacy of shareholder value to the primacy of purpose
4. THE 'HOW'?: Implement the 'Heightened Integrity Model'
- Governance, delivery, and performance
- Heightened integrity: the hub of the model
- The business model
5. DEMONSTRATION: Application of the model to the case study multinational corporation
- The case study corporation
- The business model
Enabling processes:
Purpose
Stakeholders
Integrity /compliance
Delivery processes:
Leadership
Staff
Feedback
6. VERIFICATION: Successful benchmarking of the model against third party best practice:
- Purpose: Behavioural principles:
Being a responsible and responsive employer
Being honest and fair with customers and suppliers
Being a guardian for future generations
Being a good citizen
- Purpose: Great place to work
- Purpose: Measurable business payoffs
- Wider applicability of the model
7. DELIVERED: Bigger benefits for society and bigger profits for business
8. RECONNECTING: A growing range of programmes and legislation for reconnecting business with society:
- Believer companies
- Believer proclaimers
- Believer investors
- Purpose-based legislation
- Third party assessment and ranking
9. RESOLUTION: For society, and for a company
Appendix: The Group's business model