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"Sarah Tracy has crafted an arresting and energetic fieldguide for those undertaking qualitative work in a wide variety ofresearch areas. Comprehensive and eclectic yet full of solid tipsand engaging examples. A good read for the experienced qualitativeresearcher and a most practical and thoughtful one for theuninitiated."
- John Van Maanen, Erwin H. Schell Professor of OrganizationStudies, MIT
"I can't wait to teach qualitative methods again,just so I can use Sarah Tracy's well-researched, readable,and comprehensive book. Rarely has a text so successfully connectedpersonal experience with engaging and storied plotlines, practicaladvice, and conceptual and analytic development. Perfect for demonstrating the value of all approaches, it's awinner in every way. Those in Communication--all fieldsreally--are in for a real treat!"
- Carolyn Ellis, University of South Florida