Lalit Wankhade, Balaji Dabade

Quality Uncertainty and Perception (eBook, PDF)

Information Asymmetry and Management of Quality Uncertainty and Quality Perception

• Format: PDF

Produktbeschreibung

The book addresses the complex issue of quality uncertainty due to information asymmetry in the backdrop of information economics, total quality management and marketing science. Reliability Engineering, Seven Management Tools and System Dynamics are used to develop theories on quality uncertainty and perception. Quality perception is identified as a multidisciplinary measure of business performance. The tools are developed to minimize quality uncertainty or to maximize quality perception. A few worksheets are provided for applying these theories to improve business performance.

---

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Produktdetails

• Verlag: Physica-Verlag HD
• Seitenzahl: 115
• Erscheinungstermin: 16. Juni 2010
• Englisch
• ISBN-13: 9783790821956
• Artikelnr.: 37398455

Inhaltsangabe

1Introduction1.1Recent metrics for business performance1.2Quality pursued in various disciplines1.3Quality commonality and multidisciplinary approach1.4Management of quality uncertainty and perception2Quality uncertainty due to information asymmetry2.1Prelude to quality uncertainty2.2Information asymmetry and quality uncertainty2.3Examples of information asymmetry and quality uncertainty2.4Implications of asymmetric information2.5Product manufacturing and quality uncertainty2.6Causes of quality uncertainty due to information asymmetry3Perceived quality through time3.1Emergence of perceived quality3.2Factors of perceived quality3.3SERVQUAL as a metric of perceived quality3.4Marketing science approach to product-quality perception3.5Expected quality approach from information economics3.6Critical appraisal of existing approaches3.7Need of a robust approach4Quality uncertainty and quality perception4.1Theoretical background of probability and reliability engineering4.2System reliability4.3Success tree and failure tree method4.4Paradigm for mathematical modelling4.5Behaviour of asymmetry and quality uncertainty4.6Fault tree or success tree analysis4.7Market with multiple players4.8Computation of quality uncertainty and perception4.9Product life cycle and information asymmetry4.10Managerial implications and strategiesAppendix A Worksheets 1 and 25Root cause and failure analysis of quality uncertainty5.1Theoretical background of seven management tools5.2Cause-and-Effect methodology5.3An illustrative case of ball bearing5.4Root-cause analysis of quality uncertainty5.5Innovative method of failure analysis5.6Generic solutions5.7Contributions to the theory of quality uncertainty5.8Managerial implications of the root-cause methodAppendix B Worksheets 3 and 46Dynamics of quality perception6.1System dynamics methodology6.2Causal loop mapping of quality perception6.3Preliminary model, variables, data and analysis6.4Towards market dynamics6.5Quality perception and market dynamics6.6Observations from simulation runs6.7Evolving hierarchy of policies for quality management6.8Managerial implicationsAppendix C Worksheets 5 and 67Future directions of quality perceptionReferencesIndex