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Customer Relationship Management systems are changing in response to the possibilities (and competition) offered by Web 2.0 technologies and even that old standby, email. The quest to harness--and make truly useful--the firehose of information about people, relationships, and activity is entering a new era.

Produktbeschreibung
Customer Relationship Management systems are changing in response to the possibilities (and competition) offered by Web 2.0 technologies and even that old standby, email. The quest to harness--and make truly useful--the firehose of information about people, relationships, and activity is entering a new era.

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