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Essay from the year 2010 in the subject Rhetoric / Elocution / Oratory, grade: Undergraduate 300 Level, The University of North Carolina at Wilmington, course: Rhetorical Theory Since 1900, language: English, abstract: In his 1969 academic thesis entitled The Rhetorical Situation, Professor Lloyd F. Bitzer examines the role that context plays in crafting effective discourse. This essay is an analysis of that thesis. Bitzer states that the rhetorical situation determines which rhetorical devices to use, the type of diction that is appropriate and the complexity of the discourse. He discusses the relationship between language and argument; language plays a primitive role, one that links human activity to the message. The essay ends by differentiating between rhetoric and the craft of persuasion.
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