Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; Sales Management provides unique access to European and international experts, with globally relevant case studies.

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Produktbeschreibung

Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; Sales Management provides unique access to European and international experts, with globally relevant case studies.

Produktdetails

Produktdetails
Verlag: Bloomsbury UK eBooks
Seitenzahl: 448
Erscheinungstermin: 16. September 2017
Englisch
ISBN-13: 9781137285744
Artikelnr.: 47898011

Produktdetails

Verlag: Bloomsbury UK eBooks
Seitenzahl: 448
Erscheinungstermin: 16. September 2017
Englisch
ISBN-13: 9781137285744
Artikelnr.: 47898011

Herstellerkennzeichnung

Autorenporträt

PAOLO GUENZI is Director of Sales Management Courses and Associate Professor of Corporate Economics and Management at Bocconi University, Italy.

Sales Management (eBook, PDF)

A multinational perspective

Sales Management (eBook, PDF)

A multinational perspective

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