Much has changed since the publication of the highly successful Second Edition. In addition to updated coverage of hot-button issues such as funding, charter schools, high-stakes testing, teacher accountability, and multiculturalism, the Third Edition includes a new chapter on social networking, which shows you how to take maximum advantage of Facebook, Twitter, RSS feeds, and more.
By showcasing a large selection of real-life examples, this book also demonstrates how to prepare a successful school-community relations plan, read the pulse of your community, communicate effectively, and plan for and deal with crisis situations.
Contents include:
By showcasing a large selection of real-life examples, this book also demonstrates how to prepare a successful school-community relations plan, read the pulse of your community, communicate effectively, and plan for and deal with crisis situations.
Contents include:
- Paying Attention to Public Opinion
- Establishing Everybody's Role
- Opening Up to Your Internal Publics
- Embracing Your External Publics
- Saying What You Mean: Meaning What You Say
- Evaluating Effectiveness and Building Confidence - The Future
Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.