Selling by Not Selling (eBook, ePUB) - Penman, Jim
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  • Format: ePub

This is the story of Jim's Group, as told by its founder. An account of how a $24 business investment turned into one of the world's largest franchise chains, with over 3250 Franchisees in four countries and a turnover of $400 million. This is franchising as you've never seen it, with unique systems to protect and empower franchisees, and a passion for customer service that has reduced customer complaints to a fraction of their former level. It is also an unusually frank and honest account, showing the human weaknesses and mistakes as well as the successes.

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Produktbeschreibung
This is the story of Jim's Group, as told by its founder. An account of how a $24 business investment turned into one of the world's largest franchise chains, with over 3250 Franchisees in four countries and a turnover of $400 million. This is franchising as you've never seen it, with unique systems to protect and empower franchisees, and a passion for customer service that has reduced customer complaints to a fraction of their former level. It is also an unusually frank and honest account, showing the human weaknesses and mistakes as well as the successes.

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