Lisa Pritchard

Setting Up a Successful Photography Business (eBook, ePUB)

• Format: ePub

Produktbeschreibung

This revised second edition of the best-selling handbook provides practical, actionable insights on how to establish a successful photography business in the current climate.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 224
• Erscheinungstermin: 15. Dezember 2021
• Englisch
• ISBN-13: 9781000182132
• Artikelnr.: 63039011

Autorenporträt

Lisa Pritchard is one of the UK's leading photographers' agents and has been working with and advising photographers for more than two decades. In 2002 she set up her own agency, LPA; she represents both established and emerging photographers and produces photoshoots for creative agencies and brands directly. She also offers portfolio reviews and a Pop Up Agent service to photographers without agents. Lisa has a keen interest in supporting and nurturing aspiring talent through her programme LPA Futures, which has launched the careers of many advertising photographers. She is also the author of Running a Successful Photography Business. For more information, visit her website at www.lisapritchard.com.

Inhaltsangabe

Introduction 1. What's it like being a professional photographer? 2. Who
buys photography? Where to find your clients 3. What sort of photographer
are you? The options 4. The learning curve. Gaining knowledge and
experience 5. Making the leap. The transition to becoming a professional
photographer 6. Business basics 7. A start up business plan 8. Marketing
and promotion. Getting clients 9. Pricing photography 10. The Small Print
11. Organising a photoshoot 12. Industry codes of practice and legal
obligations 13. Agents, agencies, libraries and galleries 14. Building your
business 15. Tips from the top: Professionals' advice for success 16.
Address Book 17. Business Templates