Small Brand America Cookbook (eBook, ePUB)
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Small Brand America tells the stories of tiny companies, and the individuals behind them, competing in the grocery industry. Despite the odds stacked against them, companies like the ones featured in Small Brand America take on the large, nationally known "megabrands" and try to go beyond simply carving a niche in the market; they are attempting to break the stranglehold the larger companies have on the stores and buying consumers to become a household name in their own right. Small Brand America The Cookbook features recipes from the companies profiled in the original book. The idea for a coo...
Small Brand America tells the stories of tiny companies, and the individuals behind them, competing in the grocery industry. Despite the odds stacked against them, companies like the ones featured in Small Brand America take on the large, nationally known "megabrands" and try to go beyond simply carving a niche in the market; they are attempting to break the stranglehold the larger companies have on the stores and buying consumers to become a household name in their own right. Small Brand America The Cookbook features recipes from the companies profiled in the original book. The idea for a cookbook came from a bonus section author Steve Akley had planned in Small Brand America. Noticing that many smaller companies were utilizing recipes as a way to connect to consumers, Steve began asking the individuals he was interviewing for his book to send him some recipes. Soon the volume of recipes had equaled the size-and-scope of his original book. Not wanting to have a "bonus section" as big as the stories in his original book, he quickly realized he needed to create a second book. Released together, Small Brand America and Small Brand America The Cookbook are companion pieces but can be enjoyed mutually exclusive of each other. The following companies share their recipes in Small Brand America The Cookbook: Alaskan Brewing Company Anderson's Maple Syrup Atlanta Honey Company Berkshire Cheese Bove's Pasta Sauce Brother Bru-Bru's CBS Foods, Inc. Des Moines Bacon Company Dogtown Pizza Great Lakes Distillery Hillcrest Ranch Sunol Idaho Candy Company Jimmy's Salad Dressing Jones Potato Chip Company Mercer's Dairy Mr. G's Hawaii-Style Teriyaki The Nashville Jam Company
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