Art Markman

Smart Thinking (eBook, ePUB)

How to Think Big, Innovate and Outperform Your Rivals

• Format: ePub

Produktbeschreibung

Drawing on the latest research into cognitive science, Art Markman shows you how to maximise your capacity to learn and solve problems effectively at home and at work.

Think smart people are just born that way? Think again.

Art Markman, one of the premier cognitive scientists in this field, demonstrates the difference between raw intelligence and 'smarter' thinking. Using examples from his own lab and stories from the worlds of business and popular culture, Markman shows it is possible to learn to be a smarter thinker. In doing so, you can reap the benefits in every area of your life.

Smart Thinking provides:
1. The means to replace self-limiting habits with new behaviours that foster smart thinking,
2. An understanding of the mind itself as well as memory,
3. The ability to define and solve problems more efficiently,
4. Ways to present and process information effectively.

Using the tools and practical exercises provided in Smart Thinking, you too can access the skills needed to achieve your personal goals and create your own 'culture of smart thinking' at work and home.

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Produktdetails

• Verlag: Little, Brown Book Group
• Erscheinungstermin: 26. Januar 2012
• Englisch
• ISBN-13: 9781405513111
• Artikelnr.: 39267163

Autorenporträt

Art Markman Ph.D. is one of the premier cognitive scientists in the field and has been published in more than 150 journals. He is the Annabel Irion Worsham Centennial Professor of Psychology and Market at the University of Texas at Austin. Art Markman has also taught at Northwestern University and Columbia University. As a consultant he has worked with businesses such as Procter & Gamble. Markman writes and blogs regularly for Psychology Today and also contributes to the Huffington Post and the Harvard Business Review online.