The book uses a structure that mirrors many university courses on social psychology - starting off by explaining what social psychology is and how it is researched, before exploring a wide variety of the fascinating areas social psychologists have looked at in both classic and lesser-known studies. Areas covered include: the self; attributions; social cognition; interpersonal attraction; social influence; attitudes and persuasion; prosocial behaviour; aggression; groups; leadership; group decision making; intergroup behaviour; and prejudice. A final chapter looks at how social psychology can, and has been, applied in the real world to make a difference.
'Teach Yourself' titles employ the 'Breakthrough method', which is designed specifically to overcome problems that students face.
- Problem: "I find it difficult to remember what I've read."; Solution: this book includes end-of-chapter summaries and questions to test your understanding.
- Problem: "Most books mention important other sources, but I can never find them in time."; Solution: this book includes fully referenced quotes ready to use in your essay or exam, and each chapter lists further suggested readings for each topic.
- Problem: "Lots of introductory books turn out to cover totally different topics than my course."; Solution: this book is written by a current university lecturer who understands what students are expected to know.
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