Natalya Chernyshova

Soviet Consumer Culture in the Brezhnev Era (eBook, ePUB)

• Format: ePub

Produktbeschreibung

After decades of turmoil and trauma, the Brezhnev era brought stability and an unprecedented rise in living standards to the Soviet Union, enabling ordinary people to enjoy modern consumer goods on an entirely new scale. This book analyses the politics and economics of the state's efforts to improve living standards, and shows how mass consumption was often used as an instrument of legitimacy, ideology and modernization. However, the resulting consumer revolution brought its own problems for the socialist regime. Rising well-being and the resulting ethos of consumption altered citizens' relationship with the state and had profound consequences for the communist project.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 280
• Erscheinungstermin: 26. Juni 2013
• Englisch
• ISBN-13: 9781135046262
• Artikelnr.: 39190384

Autorenporträt

Natalya Chernyshova is a Lecturer in Modern History at the University of Winchester, UK.

Inhaltsangabe

Introduction 1. Between Failure and Success: The Economics and Politics of
Consumption under Brezhnev 2. Redefining the Norms of Socialist Consumption
3. Shopping as a Way of Life: The Experiences and Values of Soviet
Consumers 4. Structures of Consumption: Class and Generation 5. From
'Modest' to 'Modish': New Attitudes to Clothes and Fashion 6. Closing the
Door on Socialism: Furniture and the Domestic Interior 7. Household
Technology in the Brezhnev-era Home Conclusion