Matthew Edgar

Speed Metrics Guide (eBook, PDF)

Choosing the Right Metrics to Use When Evaluating Websites

• Format: PDF

Produktbeschreibung

Why is my website loading slowly? Where should I invest to improve speed? How do I know if those changes made a difference? This book will answer these questions and provide the metrics available to measure website speed.

Everybody who manages and maintains a website needs to measure the website's speed. Everybody has a role to play in improving the website's speed. SEOs need to improve core web vitals to compete in organic rankings. Marketers need to improve speed to increase conversion rates. Designers need to create faster websites to improve the user experience.

Speed Metrics Guide will help marketers, SEOs, business executives, founders, designers, and more know which metrics to use when measuring their website's speed. Learn how to measure each metric, when it is best to use each metric, and what to do when each metric is slow.

You will:

• Examine the most important metrics to use to measure website speed
• Understand the meaning ofeach metric and what to do if that metric is slower
• Know when to use a given metric and how to measure it

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Produktdetails

• Verlag: Apress
• Seitenzahl: 242
• Erscheinungstermin: 20. Februar 2024
• Englisch
• ISBN-13: 9798868801556
• Artikelnr.: 70032422

Autorenporträt

Matthew Edgar is a partner at Colorado-based Elementive (www.elementive.com), a consulting firm specializing in technical SEO. Author of Elements of a Successful Website and Tech SEO Guide, Matthew has worked in the web performance field since 2001. He has been interviewed by Forbes, American Express, and other publications about analytics, CRO, UX, and SEO. He regularly speaks at conferences and teaches workshops, including speaking at MozCon, SMX, MarTech and teaching courses with O'Reilly Media. Matthew holds a Master's in Information and Communications Technology from the University of Denver. Learn more and connect at MatthewEdgar.net.

Inhaltsangabe

Part 1. Initial Connection

Chapter 1. DNS Lookup Time
Chapter 2. Time to First Byte (TTFB)

Part 2. Displaying the Page

Chapter 3. DOMContentLoaded Time (DCL Time)
Chapter 4. Total Requests and Transfer Size
Chapter 5. First Contentful Paint (FCP)

Part 3. Completing the Website Load

Chapter 6. Time to Interactive (TTI) and Total Blocking Time (TBT)
Chapter 7. Total Load Time

Part 4. Core Web Vitals

Chapter 8. Largest Contentful Paint (LCP)
Chapter 9. Cumulative Layout Shift (CLS)
Chapter 10. Interaction to Next Paint (INP)
Chapter 11. Conclusion: Choosing Website Speed Metrics