Real world anecdotes and step-by-step strategies to build and sella successful business Half of the roughly one million businesses that start up every yearfail because of insufficient financing, poor management, or lack ofbasic entrepreneurial skills. Based on his own experience as wellas those of the many other successful business owners interviewedfor this book, Joe John Duran explains how to overcome theseobstacles. This reader-friendly book offers easy-to-follow advice,including 20 vital secrets that will help business owners avoid themost common mistakes, grow their businesses successfully, and thensell them at the highest price possible. Joe John Duran (Santa Monica, CA) built a national investment firmwith billions under management and thousands of clients. Within 10years of creating it, he sold it to General Electric for tens ofmillions of dollars. He is a chartered financial analyst, CEO ofAlchemy Capital, Chairman of Finance of the Santa Monica Bay YoungPresidents Organization (YPO), and a member of the Association ofInvestment Management Research (AIMR) and the Los Angeles Societyof Financial Analysts (LASFA).
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