- Vivi Friedgut is the founder and CEO of Blackbullion, the financial wellbeing company that offers support and advice to young people
- Blackbullion is an award-winning start-up, utilizing gamification and open banking to support young people, helping them to make the best financial decisions for their future. It is available to 1.5 million students worldwide and has 250k users. In addition, users are able to access additional funding through the recently acquired Scholarship Hub the largest platform of its kind in the UK.
- Vivi is a regular public speaker and panellist and a published author who was recently named FinTech Magazine's Top100 Women.
- Offers advice, tips and exercises for students to gain control over their finances and make informed decisions about spending, which many university students struggle with.
- Strong B2B sales on first edition - 2,000 copies printed and sold in August 2023
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