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This textbook provides students with the skills to analyse business case studies from a strategic perspective.
Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.
'A welcome addition to literature on the case method in business education, this book provides an original insight into how business students can approach case analysis projects with confidence. The benefits of using this book on case work will be felt by students before, during and long after the completion of their analytical work.' Professor Julie Hodges, Professor in Management, Durham University Business School
'This book provides a timely and highly useful companion for executive students grappling with the challenge of analysing complex case data on their postgraduate programmes. Chris Williams has extensive experience in lecturing our students at all levels of business education, and he clearly stands out in case-based teaching. Great that his experience and method are now available to everyone by this publication. I would highly recommend engaging with this book before and during a significant case analysis module.' Professor Mark van der Veen, Director of the Amsterdam Graduate School of Business, Faculty of Economics and Business, University of Amsterdam
'This book fills a massive gap in the business and management literature, providing excellent guidance on how to analyse cases that will benefit students, academics and consultants. Cases form a key part of education in business and management; yet there has not been, until now, a book that clearly sets out the various ways that exist to analyse and then create career impact from them. Readers of this book will benefit greatly, improving their abilities to strategize and analyse complex situations with uncertain outcomes.' Professor Matthew Allen, Head of the EPIB Department, Professor of International Business, Manchester Metropolitan University Business School
'In this lucid, insight-packed work, Williams uses decades of hard-won experience to show readers how to develop an analysis of strategic case studies. Well-designed case analysis is a foundation of how we understand the role of business in our social world, making this book an absolutely essential guide for every business and management scholar and student today.' Professor Jason Miklian, Professor in Business and Peacebuilding, Centre for Development and the Environment, University of Oslo
'This book provides a timely and highly useful companion for executive students grappling with the challenge of analysing complex case data on their postgraduate programmes. Chris Williams has extensive experience in lecturing our students at all levels of business education, and he clearly stands out in case-based teaching. Great that his experience and method are now available to everyone by this publication. I would highly recommend engaging with this book before and during a significant case analysis module.' Professor Mark van der Veen, Director of the Amsterdam Graduate School of Business, Faculty of Economics and Business, University of Amsterdam
'This book fills a massive gap in the business and management literature, providing excellent guidance on how to analyse cases that will benefit students, academics and consultants. Cases form a key part of education in business and management; yet there has not been, until now, a book that clearly sets out the various ways that exist to analyse and then create career impact from them. Readers of this book will benefit greatly, improving their abilities to strategize and analyse complex situations with uncertain outcomes.' Professor Matthew Allen, Head of the EPIB Department, Professor of International Business, Manchester Metropolitan University Business School
'In this lucid, insight-packed work, Williams uses decades of hard-won experience to show readers how to develop an analysis of strategic case studies. Well-designed case analysis is a foundation of how we understand the role of business in our social world, making this book an absolutely essential guide for every business and management scholar and student today.' Professor Jason Miklian, Professor in Business and Peacebuilding, Centre for Development and the Environment, University of Oslo