Strategic Corporate Social Responsibility in Malaysia (eBook, ePUB)

Redaktion: Muhamad, Rusnah; Mohd Salleh, Noor Akma

• Format: ePub

Produktbeschreibung

This book provides insight into the theoretical foundation, beliefs, and expectations of the multiple stakeholders; the governance of CSR commitment; and corporations' strategies associated with the design, development, implementation and communication strategies for CSR through the case study on Malaysia.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 186
• Erscheinungstermin: 14. Januar 2019
• Englisch
• ISBN-13: 9780429614705
• Artikelnr.: 55006533

Autorenporträt

Rusnah Muhamad is Associate Professor of Accounting at the University of Malaya. Her research interests among others are Islamic banking and finance, financial reporting from an Islamic perspective, corporate social responsibility (CSR), Islamic tourism and Islamic business ethics. Noor Akma Mohd Salleh is Associate Professor of Information Systems at the Faculty of Business and Accountancy, the University of Malaya. Her primary research activities involve the area of adoption behaviour of innovative information systems (e.g., accounting and business information systems) by organisations, and also the area of information management and it effect on organisations.

Inhaltsangabe

1. The evolution of corporate social responsibility2. Corporate social
responsibility engagement by companies: theory, concept, model, and impact
3. Corporate social responsibility for whom?
4. The role of corporate governance and corporate social responsibility in
socio-economic development
5. Corporate social responsibility in Malaysia
6. Social media and corporate social responsibility communication
strategies
7. Corporate social responsibilities and learning capabilities: are they
relevant?
8. Corporate social responsibility practices in Islamic banks
9. Corporate social responsibility balanced scorecard and the business
performance of SMEs
10. Corporate social responsibility - fast forward
Index