Gordana Colovic

Strategic Management in the Garment Industry (eBook, ePUB)

• Format: ePub

Produktbeschreibung

From supply chain finesse to market triumph, this book covers the advancements in business strategy and presents a multidisciplinary approach to strategic management in the garment industry.

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Produktdetails

• Verlag: Taylor & Francis eBooks
• Erscheinungstermin: 9. August 2024
• Englisch
• ISBN-13: 9781040105498
• Artikelnr.: 70301861

Autorenporträt

Gordana Colovic is Professor at the College of Textile-Design, Technology and Management in Belgrade. She has authored 4 books and her papers have been published in 80 national and international journals.

Inhaltsangabe

Foreword

Preface

1. Strategic management

2. Garment industry

3. Strategic marketing in garment industry

4. Strategic management in garment industry

5. Strategic methods

6. Organizational behaviour

References

Index