Alan S. Gutterman

Strategic Planning (eBook, ePUB)

• Format: ePub

Produktbeschreibung

This book covers the key steps in designing, implementing and administering a formal strategic planning process and provides practical guidance on the elements of a business plan and the steps that should be taken to create a business plan that can be used for execution of strategy and presentations to investors and other external stakeholders. This book also explores a variety of topics of interest to researchers and managers focusing on comparative aspects of strategic planning activities and techniques including measurement of strategic planning effectiveness, strategic planning and culture. This book also includes material on strategic planning in specific national contexts such as strategic planning in developed European countries and in developing countries.

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Produktdetails

• Verlag: Sustainable Entrepreneurship Project
• Erscheinungstermin: 18. März 2019
• Englisch
• ISBN-13: 9781386671657
• Artikelnr.: 55682410

Autorenporträt

This book was written by Alan S. Gutterman, whose prolific output of practical guidance for legal and financial professionals, entrepreneurs and investors has made him one of the best-selling individual authors in the global legal publishing marketplace. His cornerstone work, Business Transactions Solution, is an online-only product available and featured on Thomson Reuters' Westlaw, the world's largest legal content platform, which includes almost 200 book-length modules covering the entire lifecycle of a business. Alan has also authored or edited over 80 books on sustainable entrepreneurship, leadership and management, business transactions, international business and technology management for a number of publishers including Thomson Reuters, Practical Law, Kluwer, Oxford, Quorum, ABA Press, Aspen, Euromoney, Business Expert Press, Harvard Business Publishing and BNA. Alan has extensive experience as a partner and senior counsel with internationally recognized law firms counseling small and large business enterprises in the areas of general corporate and securities matters, venture capital, mergers and acquisitions, international law and transactions and strategic business alliances, and has also held senior management positions with several technology-based businesses including service as the chief legal officer of a leading international distributor of IT products headquartered in Silicon Valley and as the chief operating officer of an emerging broadband media company. He has been an adjunct faculty member at several colleges and universities, including Berkeley Law, Santa Clara University and the University of San Francisco, teaching classes on corporate finance, venture capital and law and economic development, He has also launched and oversees projects relating to sustainable entrepreneurship and ageism. He received his A.B., M.B.A., and J.D. from the University of California at Berkeley, a D.B.A. from Golden Gate University, and a Ph. D. from the University of Cambridge. For more information about Alan and his activities, please contact him directly at [e-mail], follow him on LinkedIn (https://www.linkedin.com/in/alangutterman/) and visit his website at alangutterman.com.